Photo by Justin Lubin/NBC.ī-Dash and Konkrete made waves as well during their performance on the World of Dance stage. We want to work with you! Email about your needs today.‘World of Dance’ Qualifiers B-Dash and Konkrete. The Lab keeps their pulse on the trends of today while also teaching their talent about the importance of a positive mindset, relentless work ethic and inclusive support for all.
Brands like Nike, Netflix, Reebok, Dell, Disney+, Champs, Fenty Skin, McDonald’s & Russell Athletic have partnered with The Lab knowing their campaigns are in good hands. Mega stars such as Jennifer Lopez, Black Pink, BTS, Ciara, Justin Bieber, Stray Kids, Missy Elliott, Usher, and Ozuna have turned to The Lab as their go-to trusted source for talent and creative in their legendary work. Their global network of professional dancers ages 9 to 35 makes casting needs a breeze. The Lab is home to world renown talent including Founder/Creative Director: Valerie Ramirez, Choreographer: Sienna Lalau, TikTok Queen: Dezi Saenz, Global Educator & Filmmaker: Sofie “Staygold” Pok, Irish star: Zacc Milne, and Talent Manager: Carrie Calkins, to name a few.
Their creative team and choreographers are the masterminds behind k-pop icons, BTS’ “On” music video, which broke records for having the biggest premiere in YouTube history and landed them an MTV VMA in 2020 for Best Choreography in a Music Video.
Their team makes coordination seamless from casting talent, choreographing for the dancers and the artists, creative directing each project with quality and care, to professional music production and content capture. If you are putting together a world tour, music video, award show performance, or need a top level brand partner, you want The Lab involved. The Lab is a Creative Agency // Lifestyle Brand well known for their live performance visual work bringing together elements of music, pop culture, social media and fashion.
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